This policy describes the types of information we collect about our customers, distributors and suppliers, and the ways in which we may collect, store, use or share such information.
Ways we may collect your personal information:
We only collect information about you if we have a reason to do so – for example, to effectively deliver our products and services, to communicate with you, or to help us improve customer experience, develop better products or better serve our distributors.
These are the main ways in which we may collect information about you:
• If you contact us directly via our website, social media or via telephone to request information about our products and services.
• If you buy a product or service directly from us.
• If you participate or respond to a direct marketing promotions or activities (e.g. filling out a response card or survey at an exhibition or via social media).
• Your contact details are passed to us from a third-party with your prior permission.
• If your incubator serial number and contact information is transferred to GS Biotech while you are having your incubator serviced, repaired or replaced.
• If, with your permission, other GS Biotech business entities or distributors transfer your personal data to us.
• If we acquired your personal data from a third party media company or event organizer (eg. Magazine or exhibition) with your prior permission.
The information we collect, what we may need it for, and what we do with it.
What information may be collected about you:
It’s probably no surprise that we collect and securely store information that you provide directly or indirectly to us. The amount and type of information depends on the context, and how we use the information. Here are some examples:
Basic Account Information:
We ask for basic information from you in order to give you a localized response or service. For example, we require to know your location to put you in contact with your nearest GS Biotech distributor and we ask for other information like your incubator application and serial number (if looking for technical support or service contract) but we do not require this information if you do not wish to provide it. If you prefer to withhold information, please note our ability to adequately respond to your request or support you may be limited.
Transaction and Billing Information:
If you buy something from us – an incubator, service plan or spare part for example, you will provide additional personal and payment information that is required to process the transaction and your payment, such as your name, bank details or other financial information, place of work and personal contact information including telephone number and email address.
We will use only relevant information provided when you complete a contact form, to help us respond to your inquiry and monitor service quality. Also, if you write a comment on our social media pages and include personally identifying information (like your name or email address), we will have that information, and so will anyone with access to the Internet. This might be obvious to you … but not to everyone!
Other Online Services:
When you register details to access other GS Biotech online services (eg. our online shop) we will hold information on your email address, name, company and the country you are in.
We greatly value interactions with you via social media channels. You may wish to use social media to tell us about your experience with GS Biotech products, or contact us with a query or problem. We review all publically available social media and online sites to stay aware of what customers are saying about us, and our products, and to help resolve queries as quickly as possible.
The information we collect from social media and online sites, including Facebook, YouTube, Twitter and Linkedin may include personal information that has been posted online and is publically available.
Please review relevant privacy policies of respective social media platforms, before you use them to make sure that you are happy with how your personal information is being collected and shared.
As an existing customer, we may send you communications by e-mail that we believe to be important to you. Provided you are happy for us to do so, we would also like to keep you up to date on relevant news about GS Biotech and our products and services which we think you may find interesting - the latest product updates or developments, upcoming events or technical advice, we want to make sure you are happy with the communications you receive from us. Please contact us to update or change your mailing preferences.
We collect information about how you engage with our e-mails; including whether they are delivered to you, whether you open them, whether you choose to learn more about what's happening at GS Biotech (for example, by clicking on a link in an e-mail) and if you ask us not to contact you anymore (by clicking on the unsubscribe option included in all our e-mail correspondence.
We use that information by itself, and in combination with your customer record (the information you share with us) to make sure that we stop sending you support or marketing communications when you ask us to.
Information We Collect Automatically:
• Log Information: Like most companies with a web presence, we collect information that web browsers, mobile devices, and servers typically make available, such as the browser type, IP address, unique device identifiers, language preference, referring site, the date and time of access, operating system, and mobile network information. We collect this information whenever you use our website.
• Usage Information: We collect information about your usage of our website. We use this information get insights on how people use our website, so we can make improvements to make information easier to find.
• Location Information: We will determine the approximate location of the device you are using from your IP address. We collect and use this information to, for example, direct your enquiry to the appropriate geographic GS Biotech distributor.
How is your information used?
We will use the information submitted by you to provide you with information you have requested in relation to our services and products.
To communicate with you:
If you purchase a GS Biotech product we may use the information you have provided to contact you about related products and services. For example, should you purchase an incubator we may contact you in the future about the service contracts available for your incubator. Also, if you have given your permission, you will be added to our mailing list, as explained above.
To improve our products and services:
We may also use your information to improve our products and services based on feedback you provide, or based on information we collect from GS Biotech website usage.
To protect the rights and Intellectual Property (IP) of GS Biotech:
We may use your information to protect the rights, property or safety of GS Biotech. For example, we may use your information if we need to enforce our Terms of Service.
Sharing your information with relevant Third Parties:
GS Biotech is represented round the world via a network of third party distributors. If you request pricing or require service/maintenance on an existing product, and have indicated that you are located in one of the distributor region, we will pass your details onto that distributor, to allow them to contact you directly to provide your quote or service as required.
OEMs (Original Equipment Manufacturers):
GS Biotech works with many of the world’s leading laboratory equipment suppliers, as a designer and manufacturer of CO2 Incubators (and related products / services). These “OEM's" purchase goods from us, which they then sell on to their customers.
Where an OEM has been involved in selling a GS Biotech product to you as part of a package/bundle with their own product, your personal information may be shared with us to help provide you with service and product maintenance support.
How to access or delete your information:
Upon request, we will provide you with a copy of the personal information which we hold about you, we will not charge you for this information unless a request is manifestly unfounded or excessive, particularly if it is repetitive. At your request, we will use reasonable efforts to update / correct personal information previously submitted by you. You may also request that we cease processing the personal information we have about you and that we delete your personal information from our database or records. Please address requests to email@example.com and insert "data request" as the subject heading, or write to us at the GS Biotech Ltd address, stating your name and email address for identification purposes.
How we keep your personal information safe:
GS Biotech uses a variety of security measures to help protect and maintain security, integrity and availability of your information.
Although data transmission online cannot be guaranteed to be secure, we and our partners work hard to maintain physical, electronic and procedural safeguards to protect your information in accordance with data protection requirements. Our main security measures are:
• Tightly restricted personal access to your data on a 'need to know' basis and for the stated purpose only.
• Transfer collected data only in encrypted form.
• Firewalled IT systems to prohibit unauthorised access e.g. from hackers.
• Permanently monitored access to IT systems to detect and prevent misuse of personal data.
If you have a personal password which enables you to access our web shop, please note it is your responsibility to keep this password confidential. We ask you not to share your password with anyone.
How long we retain your personal information:
We retain your information only as long as is necessary for the purpose for which it was obtained, and any other relevant and permitted linked purpose. If information is used for more than one purpose, we will retain it until the purpose with the latest period expires; but we will stop using it for the purpose with a shorter period once that period expires.
We restrict access to your information to only those persons who need to use it for the appropriate purpose.
Retention periods are based on business needs, and information no longer needed is either irreversibly anonymised or securely destroyed electronically.
Use for marketing:
We retain your personal information for as long as is necessary, but only for the relevant purpose that we collected it for. You retain the right to remove this consent at any time.
Use for product and market analysis:
We will retain information on incubator location and relevant personal information relating to owner (where known) for as long as the incubator is known to be in service, to help us with managing install base and ensure after-market support (spare parts etc).
Use to deliver and uphold service contract liabilities:
In relation to your information used to perform any contractual obligation with you, we may retain that data whilst the contract remains in force plus one year to deal with any queries or claims thereafter.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to GS Biotech Ltd, Unit 6, Ailsa Industrial, Ailsa Road, Irvine, Ayrshire, Scotland, KA12 8LN
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.